{"id":10009,"date":"2025-10-08T12:08:19","date_gmt":"2025-10-08T12:08:19","guid":{"rendered":"https:\/\/www.euro-tv.ro\/news\/guy-fieris-missing-tequila-mystery-wild-new-details-emerge-after-million-dollar-heist\/"},"modified":"2025-10-08T12:08:19","modified_gmt":"2025-10-08T12:08:19","slug":"guy-fieris-missing-tequila-mystery-wild-new-details-emerge-after-million-dollar-heist","status":"publish","type":"post","link":"https:\/\/www.euro-tv.ro\/news\/guy-fieris-missing-tequila-mystery-wild-new-details-emerge-after-million-dollar-heist\/","title":{"rendered":"Guy Fieri\u2019s missing tequila mystery: Wild new details emerge after million-dollar heist"},"content":{"rendered":"
\n

Guy Fieri<\/a> was shocked to learn that two truckloads of his Santo Tequila had gone missing. Fieri co-founded the tequila company with musician Sammy Hagar.<\/p>\n

In an episode of “60 Minutes” \u2014 which aired Oct. 5 on CBS \u2014 the Food Network star and his company\u2019s CEO shared more information about how an international crime group pulled off a highway heist, stealing two semi-trucks filled with tequila valued at $1 million.<\/p>\n

The “Diners, Drive-In and Dives” host explained the president of his company called him with the news \u2014 and his immediate concern was the safety of the drivers.<\/p>\n

“I said, \u2018Elaborate on lost.\u2019 He says, \u2018Well, they disappeared.\u2019 I said, \u2018Well, wait, wait, wait, is this a hijacking?\u2019 I said, \u2018Are the drivers OK?\u2019 I said, \u2018Is this–?\u2019 \u2018Cause all my mind goes to is \u2019Goodfellas.’ That’s what I’m thinking is happening,” he explained.<\/p>\n

GUY FIERI, SAMMY HAGAR’S TRUCKS CARRYING $1 MILLION OF TEQUILA HIJACKED IN DOUBLE HEIST AFTER CROSSING BORDER<\/strong><\/a><\/p>\n

“And he said, ‘No, no, no, no, the trucks, it \u2014 they were appropriated, but we don’t know where they are,'” he continued. “I’m like, it’s not a needle in a haystack. I mean, this is a semi-tractor truck. My mind is swimming in exactly how do you lose, you know, that many thousands of bottles of tequila?”<\/p>\n

More than 24,000 bottles of tequila went missing in November 2024, when two trucks transporting them to the Santo Tequila warehouse in Lansdale, Pennsylvania,<\/a> were stolen. The tequila had been transported from Mexico to Texas, then loaded into two trucks bound for the warehouse.<\/p>\n

According to CEO Dan Butkus, when the shipment was late arriving at the warehouse, the team received word from the logistics company that the trucks had mechanical issues and would be delayed.<\/p>\n

The tequila was originally meant to arrive at the warehouse on a Wednesday, and on Friday they heard from the logistics company that the truck had broken down near Washington, D.C. They then received a video of a broken truck and a message saying the “mechanics advised the truck will be fixed Saturday” and would arrive on Monday.<\/p>\n

“We don’t think anything’s wrong, we are a day or two behind delivery. And meanwhile, they track these with GPS,” Butkus said. “Then on Monday, we get an email that the truck is close. GPS says it’s within a couple miles of our warehouse in Lansdale, can you let us know when it arrives?”<\/p>\n

The trucks never arrived.<\/a> The Santo Tequila team later discovered that the trucking company, hired by their logistics provider, had outsourced the job to two other trucking companies. Those turned out to be fake operations using fraudulent email addresses, letterheads and phone numbers \u2014 a scam known as “double brokering.”<\/p>\n

LIKE WHAT YOU\u2019RE READING? CLICK HERE FOR MORE ENTERTAINMENT NEWS<\/u><\/strong><\/a><\/p>\n

Turns out the emails and GPS signals Butkus was receiving were “spoofed” to make it seem as if the trucks were headed towards Pennsylvania.<\/p>\n

“It hurt bad. You know, here we are, we’re coming right into the fourth quarter. We lose all the tequila. We can’t fill the shelves. We had to lay off players,” Fieri said. “You know, and that’s the hardest thing? Knowing how many people are counting on you. So yeah, it hurt all the way around.”<\/p>\n

Hagar previously alluded to the details of the crime, telling Fox News Digital in December 2024 that “it was a very programmed thing.”<\/p>\n

“There was some kind of organization. I can\u2019t talk too much about it, but we\u2019re finding out who it was,” Hagar said at the time. “It was well planned, the truck drivers\u2026 they didn\u2019t know anything, they just got hired to pick the stuff up, they had fake cellphones and fake GPS, and then they just sent them to drop it off.”\u00a0<\/p>\n

According to Keith Lewis \u2014 a former police officer who now works with law enforcement to crack down on these types of crimes through his company, Verisk CargoNet \u2014 these fake companies “bid on jobs they suspected might be valuable and hired unsuspecting drivers online” who think they are delivering their cargo to the intended destination. He added that the driver transporting the tequila likely had “no idea that he’s committing a crime.”<\/p>\n

WATCH: SAMMY HAGAR SAYS $1M TEQUILA HEIST AT BORDER TOWN WAS \u2018REALLY UGLY\u2019 ORGANIZED HIT<\/strong><\/p>\n

CLICK HERE TO SIGN UP FOR THE ENTERTAINMENT NEWSLETTER<\/u><\/strong><\/a><\/p>\n

“If you think about online dating, for example, you can be anywhere in the world and set up a date with someone,” Lewis explained. “It’s the same thing in the supply chain. You can be anywhere in the world, go online and book that load. And we don’t do business face-to-face anymore.”<\/p>\n

Law enforcement was ultimately able to track down one of the drivers, who was able to lead them to one of the missing trucks and the 11,000 bottles of tequila inside.\u00a0<\/p>\n

While they recovered part of the shipment<\/a>, Fieri worried about its condition after three weeks, saying he thought, “This is all gonna go down the drain.” After inspection, however, the tequila was safe to put back on shelves.<\/p>\n

Hagar told Fox News Digital in 2024, “we\u2019ll never find the second one because it supposedly has been dispersed into the system.”<\/p>\n

“It’s not a thing I wanna go and brag about, like, \u2018Hey, we got ripped off.\u2019 You know, that’s not fun,” Fieri told “60 Minutes.” “But if it can happen to us with what I believe were pretty strong measures and security and awareness and, you know, communication and, you know, the way we do business. And to get ripped off for two full semitruck loads of tequila in today’s age, then everybody’s vulnerable.”<\/p>\n<\/div>\n

– FOX NEWS<\/p>\n

This article appeared on the website foxnews.com
\nThis article is taken based on Law no. 8\/1996 of Romania. News does not enjoy copyright, so they can be taken, this is our right to take news and information in its entirety and distribute them further. The content was made available to us through the rss mechanism
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Guy Fieri was shocked to learn that two truckloads of his Santo Tequila had gone missing. Fieri co-founded the tequila company with musician Sammy Hagar. 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